Leah Goodman and Sue Wang are the founders of Clarity Law Group, a 5-person law firm that is dismantling the billable hour business model.

Recent Posts

  • Law for people who can’t be bothered
  • An unconventional law firm
  • To be or not to be…our own law firm
  • Incubators everywhere
  • Blackberry…it’s a lifestyle
  • Six Easy Pieces: Don’t be a target

Not your lawyers.

This website is for general informational purposes only and is not intended as legal advice for your specific case. Unless you have signed an engagement letter with Clarity Law Group LLC, we are not your lawyers and are not bound by any attorney-client duties. Anything submitted to this website is deemed non-confidential. Read full terms and conditions.

Law for people who can't be bothered

When Stephen Douglass first told me that 75 people would show up on a Friday night, pitch a bunch of new ideas, and actually launch working prototypes by Sunday evening, I was a bit skeptical.  After seeing almost a dozen prototypes — several of which were already populated with real data — I’m a believer.

We had a lot of fun being part of Startup Weekend.  Kim and I especially enjoyed playing Tim Gunn and helping everyone make it work. We were also immensely flattered by the response to our “Law for People Who Can’t Be Bothered” presentation (embedded below).

I was roundly impressed by people’s ability to execute prototypes, but I worry that those prototypes won’t get very far under the magical thinking that I saw regarding budgets and planning.  Magical thinking is very common amongst first-time entrepreneurs, especially the following beliefs:

1. Investors will want to pile on.  One budget slide assumed that the team would self-fund $5K , and “investors” would pitch in $100K.  I didn’t buy a house during the bubble because the very existence of 5% down payments gave me chills.  Likewise, investors didn’t get where they are by making stupid decisions.  They will demand that you have skin in the game.

One of the things I liked about one of the winners was the flat-out honesty of their budget slide.  They were going to do it for under $15K in the first year, and their sources of funds were labeled as “ourselves” and “our parents.”  That shows me that they live in the real world.  In the initial phase of a project, expect to keep your day job (read this first) or eat peanut butter for most meals.

2.  We’ll just pay people with equity.  I sincerely hope I’ve convinced all Startup Weekend attendees of the dangers of equity abuse.  Passing equity out like candy is the best way to close off your upside and create exciting new downsides.

The downside is that any shareholder, even someone who owns 0.001%, is a minority shareholder under the law. He has a right to review your financial info, and he can sue your directors and officers for various causes of action.  It’s also an incredible headache if you have dozens of shareholders, who then transfer their shares to dozens more shareholders (one of whom is a competitor who now gets to look at your finances).  Then some shareholders move to Argentina or China, and two others have died and now some shares are stuck in probate court in Georgia…

Equity abuse limits your upside because (1) math-wise, there’s less equity for you and (2) the lawyers representing any potential investor will start shrieking.  Not only is it an expensive gauntlet of paperwork, but it also exposes their clients to director and officer liability.  Significant investors usually like to have a board seat, and they can’t take a board seat if that’s going to paint them as a target for disgruntled employees who are panting to sue.

So how do you use equity wisely?  First, think of equity as partnership because that’s what it is.  Every shareholder is your partner.  To stay closely held, make sure that transfer restrictions are baked into your incorporation documents.  Any sale or transfer should be automatically void unless it goes through a specific right-of-first-refusal procedure.

Next, remembering that shares confer partnership, only offer it to people who are on partnership track.  This should be a lot like tenure track: figure out how much time you need to work with someone to decide if they are permanent or not, and then create your vesting schedule accordingly.  Share options also make a lot more sense than outright shares.

3. My lawyer/advisor/mentor will introduce me to a bunch of rich investors.  Somehow the saying “Your lawyer is your first investor” has gotten mangled into “Your lawyer/accountant/mentor will be your fairy godmother.”  There are no fairy godmothers.  Your mentors are being very generous by giving you their time, and it would be insanely inappropriate for you to make the first move in asking for anything more than advice.

It’s pretty magical to think that any law firm, accounting firm, marketing firm, etc. would jeopardize its relationship with an established client by vouching for your tiny, unproven business.  If you give a service provider $5K, she will give you professional services in return.  Some entrepreneurs believe that investors are hungry for deal flow, but if they were hungry for your stage of venture, it’s pretty easy for them to show up in person to demo days like Startup Weekend.

Also, from an ethical standpoint, lawyers hate it when clients do business with other clients; we get conflicted out of representing one or both of them.  If a lawyer somehow hooks you up with a VC firm that it also represents, guess which side of the deal the lawyer would prefer to represent?  If you both sign conflict waivers (which would permit the law firm to represent both sides), do you feel secure that your lawyer will fight for your interests exactly as zealously as the 1000x richer client?  If not, will you dig in your heels and refuse to sign a conflict waiver, thereby forcing the VC firm to hire their second-choice law firm?

So what does “Your lawyer is your first investor” really mean?  It refers to the practice by a few firms, including ours, of deferring legal fees for a few very promising ventures.  Our firm does not accept equity because it’s a conflict of interest that muddies our role as your disinterested advisors.  Our deferral policy is more stringent than many other firms, since we provide very time-intensive services to our deferred clients.  Sometimes we’ve lost “business” (in quotes because it’s not exactly paying business) to firms that defer completely.

We think that those ventures have chosen unwisely; there is no free lunch.  (Thought experiment: If you have a lunch meeting with a potential investor, who pays for lunch?)  Full deferral can mean that a law firm will talk to you at first, lightly edit one of their off-the-shelf forms, and stop taking your calls within a few months if no investor interest is in the works.  Law firms are businesses, not charities, and they are going to spend (expensive) attorney time on clients who actually pay attorney costs. (Thought experiment #2: If a law firm spends time but defers fees completely until funding, but only x% of clients ever get funding, what premium do funded clients need to pay in order to subsidize the model?)

4. My idea is unique; I’ll patent it so nobody can compete with me ever.  Attendees asked us a lot of questions about patents, particularly process patents.  We’re not patent attorneys (there’s a separate bar exam for that, and it generally requires an advanced degree specific to each industry).  I’ll go out on a limb, however, and opine that in all likelihood your idea is not as unique as you think it is.

Was Friendster able to patent the “link up with your friends” idea?  Was SixDegrees able to prevent Friendster from existing?  How about MySpace?  Facebook?  Patent law is driven by a policy goal to keep our economic engine humming, not to give someone a gold star for being smart.  If some kind of DARPANET ur-Facebook could own the idea of “link up with your friends,” America’s economic engine would seize up and die.

Neil Gaiman says that fans sometimes approach him with crazy offers of “I’ve got this fab idea!  How about you write it and we’ll split the profits?”  That, my friends, is not how it works.  Ideas are easy; execution is hard.  The law understands this and protects ideas versus execution accordingly.

In conclusion, get to work on de-magicking your business plan.  I hope I don’t sound like a crusty old curmudgeon stomping all over your hopes and dreams.  I saw some projects that could turn into viable businesses, so I’m just trying to help people get oriented.  I quit a great job at one of the best law firms in the world to co-found Clarity, so clearly I think the risk is worth it.  In the end, you own what you are building, and even if the venture joins the wrong side of the statistics, nobody can ever take away the skills that you acquired in the school of hard entrepreneurship.

These are just the major points of magic that I noticed.  What else did people see?

These slides are the bare minimum to prevent first-time entrepreneurs from shooting themselves in the face. People who are already running live businesses should add this to their armory.

  • Share/Bookmark

An unconventional law firm

Last week, Leah wrote about why we needed to dismantle the billable hour.  Who would join us in this quest? Fortunately for us, lawyers have been leaving big firms in droves.  If you are of a certain age, you remember a time when it seemed like all your friends were applying to law school.  A few years later, they were griping about their jobs, and a few years after that…many of them had left private practice.  Why was our profession losing its talent?

The problem is that elite firms need the smartest people.  They need high achievers who steadily excelled in high school, college, and law school.  But people like that—those people want.  And what they want isn’t money.  Money is nice, but smart people want more than money.

Smart people want autonomy.  They want art.  They want adventure and family and a connection to the world around them.

Those things are hard to get if you’re working days, nights, and weekends at a law firm, year after year for the rest of your life.

Again and again I saw stellar attorneys in their 30s walk away from promising careers at great firms.  They had proven that they could run with the big dogs, and now they were choosing other priorities.  Not many of these people disliked the actual practice of law.  As a young attorney in DC, I remember being surprised by how pleasant my workday became once I found my groove.  It was intellectual work, I was lucky to have a great team, and every little task completion rewarded my brain with the craft pleasure of a job well done.  Despite that, I just couldn’t see myself staying for 20 years as a “lifer.”

Every time a friend handed in his or her resignation, I understood.  I also thought: what a waste of an excellent attorney.

The idea for Clarity really took root on the day we realized we could (as Gandhi once said) be the change we wanted to see.  We weren’t the only attorneys who had seen how billable hours poison the attorney-client relationship.  We weren’t the only ones who enjoyed practicing law but wanted to have more control over our lives.  We were all ready for a change.

In creating a law firm for ourselves, our ideas were simple:

  • People crave the feeling of accomplishment that comes from working with clients as a respected partner, not a hired hand.
  • People thrive in a left-brain/right-brain culture that recognizes and rewards their curiosity.
  • People need autonomy like they need oxygen.

Getting rid of the billable hour already put us a step ahead in the war for talent.  To be a long-term home for the kind of talent we wanted to attract, we also needed to figure out a “part-time” option that works for both clients and attorneys.  I say “part-time” in quotes because all attorneys know that “part-time” is never part-time.  Because we keep a careful eye on our attorney-to-client ratio, we hope to come closer to offering real part-time than any firm has ever come before.  For full-time attorneys, we hope that having the support of a flexible team will make 100-hr weeks a rarity.

The response so far has been overwhelming, even though our firm is still so new.  We were inundated with unsolicited résumés right after the Washington Post featured us.  And it’s not just the recession talking.  Even attorneys at big-name firms got in touch.

I don’t know yet if we will be Facebook or Friendster, but a sea change is coming.  Law firms, are you listening?  Your people want you to set them free.

  • Share/Bookmark

To be or not to be…our own law firm

People always ask how it started.  It started in Greece, on vacation.

In Greece, Sue and I roamed around ruins, got stranded on an island, ate lots of good food…and talked, the way old friends do. Something about being in the birthplace of democracy really sparked our thoughts about the future– new ideas and the eternal question of “what does it mean to live a good life?”

After law school, I had chosen a small but very high-quality law firm in the Chicago suburbs called Meltzer, Purtill & Stelle.  Unlike most firms, MPS had far more partners than junior attorneys.  Being one of only a few younger lawyers there meant that I had direct contact with clients early and often, and I had the opportunity to work with each of the different partners in their various areas of law, so I acquired a solid sense of business context.   It was a great learning environment with bright, supportive colleagues.

Sue had been at Latham & Watkins since her summer clerkship in law school, and she had pretty much the best possible big-firm experience.  She had many friends and mentors, worked on headline-making deals, and was treated with respect.  For example, she asked the firm to move her to Hong Kong just because she wanted to work in Asia, and they did it.  If an attorney took 4 months of paid maternity leave and resigned shortly after returning, the firm would wish the new mother well.  It was a pretty classy operation.

So there it was: we had each tasted the best that the industry had to offer, and still it didn’t feel like a lifelong vocation.  At firms less supportive than MPS and L&W, the story was a lot worse.  For a long time now, the statistics have been pretty clear on depression, divorce, and alcoholism amongst lawyers.  Sue and I shared a conviction that something was wrong with our profession as a whole.

One of the things we talked about was an article called “The Billable Hour Must Die.” It first caught my eye because it was written by best-selling novelist Scott Turow, whose daughter had been one of our classmates at law school.  Even though Turow was a partner at a big firm, he was upset that his daughter was following his career path.  He wrote passionately about how billable hours create distrust and sabotage the attorney-client relationship.  Not only was the billable hour system causing attorney burn-out, but Turow had never been comfortable with the ethical questions of a system that rewards inefficiency.

After practicing for years, I was aware of many of the problems that Turow articulated.  No matter how efficiently I worked, I could tell that clients always wondered if I could have worked even faster.  The system fundamentally created distrust.  There were cautionary stories about clients who faced disasters after waiting too long to talk to a lawyer.  The thinking was always the same: everyone knows that a lawyer charges you every time you call them, and clients feared ending up with huge, unexpected bills.  Clients who knew better would let their lawyers be proactive, but that required a lot of trust, which could take years to build up due to the problems of the billable hour.

In his article, Turow laid down a challenge: The billable hour was strangling the legal profession, but surely we were smart enough to come up with a better way.

Sue and I agreed. There had to be a better way, and we would find it.

Today, when a client calls me, she knows that I will take the time to listen and answer thoughtfully, without checking my watch every six minutes.  She knows that if I need to research an issue and get back to her, I will fix a time limit in advance and report back with a progress update before spending any more of my time and her money than expected.  She knows she will never see a charge for the phone call, and if I think of anything else she might be interested to hear, I will follow up with an e-mail.  Because I am familiar with her business, she knows that I am keeping an eye out for risks that could affect her business.  Ultimately, she knows that we share the same goal: for her business to succeed.

So how did we get there from here?

To be continued…

comic credit: xkcd.com

  • Share/Bookmark

Incubators everywhere

We did a presentation at Affinity Lab yesterday to highlight some of the pitfalls that start-ups need to be alert to.  After doing billions of dollars of deals, we’ve seen a lot of expensive, stressful issues that could have been prevented with advance planning.

Most people think of DC as full of NGOs and feds, but Affinity Lab is vibrant with entrepreneurial buzz. We were super impressed by everyone’s energy and focus.  Thanks to all who attended for the great questions and very engaging discussion!

Here are the slides.  And remember…don’t give your company away!

  • Share/Bookmark

Blackberry...it's a lifestyle

A journalist asked me a curious question: “Do you think big law firms will start trending toward virtual offices?”

Um, no.

On second thought, is the Pope Jewish?

In that segment of the industry, the building is part of the service.  A savvy capitalist once told me that a conference room was the main reason he’d picked one Shanghai firm over another.  He knew that on the first day of negotiations, he wanted his potential partners to see him framed by the Pudong skyline, flanked by a squad of attorneys.  It sets the tone, it does.

Our virtual-ness works because of what we are.  We are bosom advisers, not headline dealmakers.  Leah and I aren’t even in the same city.  Whatevs.  Show me a lawyer, and I will show you a knowledge worker.  The 19 (?) people who are 37signals are scattered across half a dozen time zones, and their customers seem pretty happy.

A different question would have gotten a different answer: “Will more big-firm attorneys work from home offices?”

Yes, because they already do.  At my previous firm, a lot of my hours were worked from home and on the road.  Whether I was in a hotel room in Singapore or an airport lounge in Mumbai, clients didn’t know because they didn’t ask because they didn’t care.  For the entire 2.5 years that I was stationed in the Hong Kong office, I continued to work with my DC team.

It went something like this: deal with urgent Tokyo/Singapore stuff as soon as I wake up, dress and get to the office around 11, be ready for the Pakistanis when they wake up at noon my time, send documents to the lenders before London opens at 5pm, go home for dinner, and then log in from home to do US-based work from 9pm to 2ish.  The receptionist thought I was the biggest slacker, but my performance reviews glowed.

  • Share/Bookmark

Six Easy Pieces: Don't be a target

There are a few things every business should do. In this series, we’ll name six actionable items that are both easy to understand and easy to implement.

Let’s talk about lawsuits, especially class action suits. One way to avoid them is to be so poor that no one wants to sue you. If being poor is too hard, your best bet is to learn how to wield the “loser pays” clause.

The whole world knows that Americans have silly litigation. Since most plaintiffs’ attorneys work on contingency, many innocent companies get hit by lawsuits that are expensive to defend. In the rest of the world, the loser pays attorney fees for both sides. You lose, you pay! This means that real disputes have an incentive to settle early and cheaply, and nuisance suits can’t even get off the ground.

Here’s a secret: you can opt out of the American rule by putting a “loser pays” clause in your contracts.

Where is it appropriate to use “loser pays”? The short answer: In any situation where you are more likely to be the defendant. Since you are unlikely to sue your website visitors, for example, your website terms and conditions should include a “loser pays” provision.

For educational purposes, here’s some sample language for EULAs, terms and conditions, or any other customer-facing contract (read our disclaimer):

Sample: “LEGAL FEES. If any legal action or proceedings are brought by any party to this agreement, the prevailing party shall be reimbursed for all reasonable attorney’s fees and legal costs in addition to other damages awarded, unless fees and costs are otherwise specifically allocated by an adjudicating body having jurisdiction over the matter.”

“Loser pays” works best when one side is very clearly right, which is why it’s so great for nuisance suits. The most useful thing about “loser pays” is that it makes people think twice before they start the legal process. If two parties both feel that they are in the right, the stakes get higher with each billable hour, so the parties will have one more reason to pile on the lawyers.

A “loser pays” clause isn’t the last word on fees. It’s always possible to reassign the legal costs as part of a settlement, and the sample language above leaves room for arbitrators or judges to ask parties to bear their own costs if both sides were legitimate. Also, because not all lawsuits are based in contract, people can still bring frivolous suits under federal or state laws (such as laws on consumer safety, intellectual property, discrimination, etc.).  However, every contract you move out of the American rule is one less target.

As a closing note, “loser pays” is also worth considering for your business-to-business contracts, even though predatory attorneys are much less of an issue. “Loser pays” pushes people to mediate their disputes, settle early, and be more conscious of legal costs generally. However, there is a bit of arms race risk once one side runs up a big bill. Though perhaps it’s an arms race anyway—Google just spent $100 million defending a copyright suit against YouTube, and the case didn’t even go to trial.

  • Share/Bookmark

The Washington Post drops by

We were featured in the Washington Post yesterday.  Hooray!

And yet…I wish the Post had focused on the bigger picture.  Not to look a gift horse in the mouth, but I’m a lawyer and a compulsive looker-in-of-mouths.

The story had a great angle on how we are bringing down the cost of having a legal team, though we don’t exactly think of ourselves as a “timeshare.”  We are more of an SaaS business model.  We describe it as a plug-and-play legal department.  Until now, having a squad of salaried attorneys on your team was a luxury that cost almost a million in upfront capital.

Cost-cutting is very attention-getting, but that’s not how our story began.  We started by thinking about what kind of relationship we wanted to have with clients.  We wanted clients who weren’t afraid to call us early and often.  We wanted to point out bear traps along the way.  Believe me, it’s hard on everybody when we have to fetch the shovels and dig clients out.

We saw a lot of clients who treated law as a sort of expensive dry cleaning: drop it off and pick it up, then pay the cashier.  We saw a different path.  Lawyers are like doctors for businesses, and Leah said, “Let’s be small-town doctors.”  We take care of people and keep them out of the ER.  When they need major surgery, we accompany them to the hospital.  It’s that simple.

The billable hour got in the way, so we kicked it aside.

  • Share/Bookmark

Is trust the new black?

Craig of the List says that trust is the new black, and I just can’t get it out of my head.  It’s so appealing, and so dangerously part-true.  Customers have to be able to trust, though I certainly don’t think Craigslist’s customers are trusting.  Not too long ago, I tried to buy a tatami mat from some dude on Craigslist, and he wouldn’t sell it to me because he thought *I* might be a scammer.  (How?)

In the business world, there are huge problems because companies are legal-persons-but-not-actual-persons.

A good example is my previous post about my buddy Jon, who has a high-trust relationship with his CEO.  If Jon’s new business makes tons of cash, Jon’s honorable CEO isn’t going to enforce any fine-print contractual rights.  However, say the CEO’s business goes public or takes in some new investors.  If Mr. Nice CEO refrains from enforcing contractual rights because he likes Jon, and the shareholders lose money from Mr. CEO’s “niceness,” there’s an ugly word for that.  Cronyism.

Followed by shareholder lawsuit.  This is why your wet blanket lawyer won’t let you be on anybody’s board of directors.

  • Share/Bookmark

TEDxPotomac highlights

TEDxPotomac really highlighted how many great folks there are in DC.  I remember the first time I lived here, when it seemed like the entire city was populated by lawyers, and it’s pure delight to be outnumbered by entrepreneurs, techies, and design wizards.

Things that I’m still thinking about 3 days later:

Craig Newmark, Craigslist: “Trust is the new black.”  Charming man, and now he’s working on helping Facebook be less creepy.  I’m amazed Facebook’s friends haven’t held an intervention before now.

Frances Moore Lappé, Diet for a Small Planet: “Seeing isn’t believing.  Believing is seeing.”  This is the most concise summary of cognitive science I’ve ever heard, and when she applied it to politics, she came up with some pretty challenging ideas.

(Incidentally, I had no idea this lady was still in the game.  Decades before Michael Pollan, Lappé was calculating “1lb beef =16lbs grain.”   Now politics plus cognitive science is clearly the wave of the future–Cass Sunstein and the Nudge-ers are in the same space.)

Colin Beavan, No Impact Man: “Nobody can surf by riding the back of the wave.  You have to ride the front.”  Recycling, which I’ve always thought was a weird conglomeration of OCD plus absolution, is the back of the wave.  Compostable Sun Chip bags are the back of the wave.  So many “green” efforts are the pointless flapping of hands because people are too blinkered to think about making more useful changes.

Bob Corrigan, Encyclopedia of Life: Learn the names of things so that your world will be richer.  This is so true.  A big part of the reason I love the Arizona desert is because I know its names.  Ocotillo, saguaro, mesquite, barrel cactus, cholla, prickly pears, javelinas…sometimes I like to say them to myself when the city gets to be a bit much.

  • Share/Bookmark

Day jobs and side projects

A friend recently asked me about his employment situation, and it’s worth sharing.  Given that:

  • “Jon” has a great relationship with his boss, the CEO.
  • Jon wants to start his own company, and he told the CEO about it.
  • The CEO said, “Do it and best of luck, but please stay with us while you get the new project off the ground.”

What should Jon do? Continue reading

  • Share/Bookmark